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A/B test

2 items

  • Release Spring – Summer: The new interface for the SmartProfile solution is now available!

    In the highly codified world of software publishers, SaaS and/or on-premise, new releases are always highly anticipated moments with their share of new features, improvements, etc. Within the produced roadmaps, there are minor releases and major releases, which represent «major» structural evolutions for the solution [...]

    Published On: June 30, 2020Categories: Actualité, Content Management, Dashboards, Développement, Emailing, Nouvelle interface, Nouvelle realease, Social Ads, Social login, Test A/B
  • Why and how to implement an A/B testing process

    The digitalisation of the customer journey is making the implementation of relationship programmes truly tailored to consumers increasingly necessary every day. This involves, among other things, sending relevant and personalised messages through the right channels and at the right time, or designing customer experiences on websites or [...]

    Published On: June 4, 2020Categories: Actualité, Développement, Emailing, Test A/B

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