Native artificial intelligence at the heart of Smartprofile
Analyse and intelligently leverage your customer data
Smartprofile integrates proprietary artificial intelligence algorithms within its Customer Data Platform to analyse customer data and anticipate behaviours, while retaining control over processing..
AUTOMATIC SEGMENTATION: CLUSTERING
Create your audiences automatically
Our algorithm automatically groups customer profiles based on their behaviours, usage patterns, and interactions, without relying on static rules. Segments evolve over time to reflect the real dynamics of audiences.
PREDICTIVE CONVERSION ANALYSIS
Target your high-potential contacts
Smartprofile's artificial intelligence algorithms analyse behavioural, explicit, implicit or transactional data in order to identify profiles with the strongest conversion potential.
Risk Detection of Churn
Identify early disengagement signals.
Analysing your contacts' interactions and behaviours can highlight the weak signals that indicate customer churn.
With Smartprofile, train your own algorithm to calculate indicators that facilitate the anticipation of churn risks and the implementation of targeted actions to improve retention..
Recommendation Engine Based on Your Data
Personalise your interactions with your contacts
Your customer and product data is a largely untapped goldmine. With our custom recommendation algorithms, you can leverage your data to suggest the most relevant content, offers, and messages based on context and observed behaviours.
LOCAL SOVEREIGN AGENTS
Keep control of your data and your processes
Smartprofile's teams offer the implementation of dedicated AI agents tailored to your needs, deployed on our infrastructure. Step into the era of local and controlled agency, without dependence on uncontrolled external services.
The proprietary Smartprofile AI algorithms are integrated into the CDP to transform your customer data into actions: automatic segmentation, conversion prediction, churn detection, and recommendations. Smartprofile also highlights an agent AI deployed locally to maintain control over processing and limit dependence on external services.
