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GDPR

12 items

  • And does “consent-exempt” web analytics have anything to do with the GDPR?

    Smartprofile, with its native Web Analytics module, is one of the solutions that has received a consent exemption from the CNIL for audience measurement, and offers a hybrid measurement approach based on user consent.

    Published On: February 10, 2026Categories: RGPD
  • What is the Privacy Protection Pact certification?

    The Privacy Protection Pact is a professional accreditation demonstrating an organisation's commitment to personal data protection; Smartprofile is accredited and guarantees transparency, control, and protection.

    Published On: February 10, 2026Categories: RGPD
  • How to avoid over-collection and apply minimisation?

    Smartprofile has a “privacy by default” approach, minimising the data collected (e.g. more restrictive formats when full information is not needed).

    Published On: February 10, 2026Categories: RGPD
  • Are the data hosted in the EU / France?

    Smartprofile hosts its CDP data in France or within the EU, depending on your requirements, to ensure security and confidentiality.

    Published On: February 10, 2026Categories: RGPD
  • Who owns the data in Smartprofile?

    Smartprofile acts as a subcontractor, and the data collected on the platform is the property of the client (data controller).

    Published On: February 10, 2026Categories: RGPD
  • Does the module help to respect people's rights (GDPR)?

    Yes: the solution includes actions related to rights (access, modification, deletion) and indicates that requests will be processed within 30 days.

    Published On: February 10, 2026Categories: RGPD
  • How does Smartprofile master the data lifecycle?

    Smartprofile provides mechanisms such as anonymisation, archiving and purging (definitive deletion), which can be configured according to your retention policy.

    Published On: February 10, 2026Categories: RGPD
  • How to prove compliance in case of an inspection?

    The module focuses on traceability and the preservation of necessary evidence, in order to have “demonstrable” compliance.

    Published On: February 10, 2026Categories: RGPD
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