Smartprofile, with its native Web Analytics module, is one of the solutions that has received a consent exemption from the CNIL for audience measurement, and offers a hybrid measurement approach based on user consent.
Published On: February 10, 2026Categories: RGPDThe Privacy Protection Pact is a professional accreditation demonstrating an organisation's commitment to personal data protection; Smartprofile is accredited and guarantees transparency, control, and protection.
Published On: February 10, 2026Categories: RGPDSmartprofile has a “privacy by default” approach, minimising the data collected (e.g. more restrictive formats when full information is not needed).
Published On: February 10, 2026Categories: RGPDSmartprofile hosts its CDP data in France or within the EU, depending on your requirements, to ensure security and confidentiality.
Published On: February 10, 2026Categories: RGPDSmartprofile acts as a subcontractor, and the data collected on the platform is the property of the client (data controller).
Published On: February 10, 2026Categories: RGPDYes: the solution includes actions related to rights (access, modification, deletion) and indicates that requests will be processed within 30 days.
Published On: February 10, 2026Categories: RGPDSmartprofile provides mechanisms such as anonymisation, archiving and purging (definitive deletion), which can be configured according to your retention policy.
Published On: February 10, 2026Categories: RGPDThe module focuses on traceability and the preservation of necessary evidence, in order to have “demonstrable” compliance.
Published On: February 10, 2026Categories: RGPD

