Privacy Policy2022-11-18T15:57:18+00:00

Smartprofile places a high priority on the privacy of users and their contacts, as well as on the security and confidentiality of the data collected.

As part of its activity, Smartprofile collects and processes the personal data of its users as well as the contacts of its users. The purpose of this Privacy Policy is to inform users and their contacts about the processing of their personal data by Smartprofile.

We are committed to respecting the strict confidentiality of the data collected in Smartprofile and we are committed to respecting all the regulations in force concerning the protection of personal data, the Law "Informatique et Liberté" and the GDPR (General Data Protection Regulation).

Our Privacy Policy is updated regularly and any changes will be notified on the company’s website or by email.

In general, we invite you to regularly consult our Privacy Policy to keep you informed of any changes.

If you have any questions about this Privacy Policy, please contact us by e-mail at or by mail at:

NSP, 1 Traverse des Brucs 06560 Valbonne, France.

Customer data management2022-10-26T13:39:14+00:00

Data protection by design and by default

In order to comply with Article 25 of the GDPR, which provides for the principle of ‘privacy by design & by default’, we have developed the management part of the Smartprofile data model. Thus, the feature allowing the setting of personal data for your account now also allows:

Integrate the strongest data protection measures in your project design. The objective is thus to be able to minimize, with more restrictive formats, the values collected in the solution (for example: birthday date fields: day and month without year if this is not necessary).

Ensure the most protective measures for hosted personal data throughout the project, such as the implementation of a highly secure password policy or the implementation of controls or access to data or the limitation of the lifetime of the data.

To go further, we have implemented for all the data in Smartprofile the management and the parameterization of the following processes.

To ensure that Smartprofile is fully compliant with your personal data management policy, we have updated our platform.

This update consists of the management of the data collected and managed in Smartprofile so that the management of each data associated with your processes is in accordance with the following main principles of the GDPR.



The data present in the database and linked to a natural person may be anonymized in a personalized manner. This ensures the protection of individuals while maintaining the ability to access statistics or history on data that can no longer be linked to a person.

Automatic processing is carried out daily to apply these rules and to ensure that the settings are correctly taken into account.



Similarly, a custom archiving process has been put in place to keep data separate and inaccessible because it is no longer of interest but should not or cannot be deleted immediately.

The length of time from which the data are archived is variable and depends on the nature of the data and the purposes of the processing.



A method for purging the data has also been developed to allow the setting, for each data item, of a delay to perform a total and definitive deletion of this data. Thus, data after x days, weeks, months or years will be purged, i.e. permanently deleted from the database.

This delay is fully configurable to match your policy.

This method also makes it possible, by purging the data from the database and archives, to be able to trigger semi-automatically the erasure of the data attached to an individual at his request within the framework of the right to be forgotten.


Who owns the data?

Contractually, Smartprofile acts as a subcontractor on behalf of our customers on whose behalf the solution is deployed.

Thus, the data collected in Smartprofile is the sole and full property of our customers who act as controller in the context of the service we perform.

All data collected and processed by Smartprofile is therefore the property of our customers, who have sole ownership, control and enjoyment of it.

We undertake never to transmit or communicate the data collected on behalf of a client to a third party except at its express request, in particular in the context of the certification of its audience with the ACPM.


What are the rights of users?

With the GDPR, users have rights to manage their personal data:

Easy access to their data.

An opportunity to modify / rectify / delete their data.

The right to be forgotten by asking for the total deletion of their data, including copies and archives.

The right to portability.

The right to limit the treatment concerning you.


To guarantee these rights of individuals, the solution is set up so that users or teams of Smartprofile can manage all of these actions for each contact:





The principle of the right to be forgotten has been implemented in Smartprofile by purging data made at the request of a user for a contact or by the contact directly.

Contacts of Smartprofile users can request access to view and modify or delete their data or to be forgotten. This request must be made either to the user (company) who collected the data or online at Smartprofile at

Your requests will be processed within 30 days in accordance with the regulations


Smartprofile Privacy Policy2022-10-26T13:43:12+00:00


The site is edited and hosted by Smartprofile. This site introduces our Data Driven Marketing solution and allows you to create an account and use designed, developed, supported and hosted by the company NSP (Net Solution Partner).

The purpose of this section is to inform you about the use of the navigation information processed during your visits to our site and about your rights.

We may need to collect information about your terminal's navigation on our site when consulting our site. This information relating to your terminal can be retrieved by means of “Cookies” files installed on your terminal, subject to the choices that you have expressed concerning the Cookies and that you can modify at any time



Our types of cookies

Browsing cookies:

Navigation cookies are essential for the proper functioning of the website as they allow the use of the main functionalities of the website. Without the use of these cookies, visitors would not be able to access certain pages correctly.

Audience measurement cookies:

These cookies allow us to know the performance of our site by analyzing the number of visitors to our site, the frequency of their visits, the rebound rates at the pages visited, ...

Advertising cookies:

Smartprofile uses cookies to perform ad targeting, in particular so that visitors can have ads targeted at the solution based on their browsing on the site.



Cookies management

Visitors have the option to authorize or not the use of cookies on the site by setting their internet browser.

The way cookies are deleted differs depending on the browser:


On Internet Explorer

Click the Tools button, and then click Internet Options.

On the General tab, under Browsing History, click Settings.

Click the Show Files button.

Select the cookies to refuse and click delete.


On Firefox

Click on the browser Tools icon, select the Options menu.

In the window that appears, choose "Privacy" and click "View Cookies".

Select the cookies to refuse and click delete.


On Safari

Click on the Edit icon, select the Preferences menu.

Click Security, and then click Show Cookies.

Select the cookies to refuse and click delete.


On Google Chrome

Click the Tools icon, select the Options menu, and then click the Options tab.

Advanced and go to the "Privacy" section.

Click on the "Show cookies" button.

Select the cookies to refuse and click delete.



Cookie lifetime

Cookies are stored for a maximum period of 13 months from the consent of the visitor. After 13 months, cookies are deleted and inactive on the visitor's terminal.

Privacy Policy Change2022-10-26T13:33:33+00:00

This Smartprofile Privacy Policy may change as laws and regulations change.

These changes will be notified to you on our website or by e-mail. We invite you to regularly review our Privacy Policy to keep you informed of any changes.

Contact us2022-10-26T13:34:35+00:00

If you have any questions about this Privacy Policy, you may contact us by email at or by mail at:


1, Traverse des Brucs

06560 Valbonne, France

Go to Top